Affiliate links on Android Authority may earn us a commission.Learn more.
The LG Velvet is launching on May 7
June 07, 2025
LG has announced the launch date for its new mid-ranger, theLG Velvet. The phone was previously expected to launch on May 15, but a new video posted on LG’s Korean YouTube channel confirms it’ll arrive on May 7.
LG will livestream the launch of the LG Velvet onYouTubeandFacebook. The live unveiling will take place at 9PM ET on May 6 (10AM KST on May 7).

The new teaser video doesn’t reveal anything new about the phone except its launch date. It does, however, highlight the new“raindrop” camera designagain. you’re able to watch the video below.
Of course, we already knowa lotabout the LG Velvet thanks to multiple official teasers released by the company. TheSnapdragon 765will power the new 5G phone and it’ll be the first to take advantage of LG’srevamped branding strategy.
LG’s mobile division has beenbleeding money, with over $850 million in losses in 2019. Once a major smartphone player, LG’s phones fast descended into irrelevance with the advent of fierce competition from Chinese phone makers. The Velvet is widely touted to be its comeback phone as the company hopes to target mass-market buyers instead of flagship customers.
What do you want LG to include in a new premium smartphone line?
It’ll be interesting to see how LG prices the Velvet given its mid-tier chipset and premium looks. So far, Snapdragon 765 phones have been priced anywhere between $300-$700.
With what we’ve seen of LG’s phone so far, we expect it to easily cross the $500 mark. However, we’ll be able to say more on the pricing as and when more specifications are revealed.
Thank you for being part of our community. Read ourComment Policybefore posting.