Microsoft rebrands Twitch competitor as Mixer, throws in more streaming features
Affiliate links on Android Authority may earn us a commission.Learn more. Microsoft rebrands Twitch competitor as Mixer, throws in more streaming features June 23, 2025 Since its inception, Microsoft’s live-streaming platform was known as Beam. That changes today, with the team behind the platform announcing a name change toMixer. According to Mixer co-founder and engineering lead Matt Salsamendi, the name change was a difficult, but necessary, decision to make, if Mixer is to succeed on a global scale:...